What it sells
AI that simulates consumer behavior (replacing focus groups).
Business model breakdown
Buyer: who owns the budget?
UnverifiedConsumer insights and brand/marketing teams at CPG companies.
Trigger: what makes them buy now?
Traditional research takes about 6 weeks and costs about $20K per study.
Workflow: what inputs become what output?
Build AI twins from real-world data and interviews, deploy synthetic shopper panels, get results in a day; e.g. Gaia Herbs tested 34 concepts in a day.
Economics: what it saves and how it charges
Claims 100x faster insights at 10% of the cost; $6M raised.
Distribution: how it reaches customers
Book a 15-minute demo; twin marketplace; named customers MALK, Gaia Herbs, FlavCity, Magic Spoon.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2025-11-12 | — | $6M | — | news.google.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.