What it sells
White-label branded mobile ordering and loyalty apps for F&B and retail merchants, with CRM, payments, promotions and a back office in one platform.
Business model breakdown
Buyer: who owns the budget?
UnverifiedFounder, marketing or digital head of an F&B or retail brand.
Trigger: what makes them buy now?
Reduce reliance on third-party marketplaces and own the customer relationship; launch in days instead of 12-24 months of custom app build.
Workflow: what inputs become what output?
Pickup, dine-in, delivery and timed pre-orders, loyalty and push/email/in-app marketing managed from one back office.
Economics: what it saves and how it charges
Zero upfront investment; most fees are performance-based; claims 5-10x ROI on platform fees and 30-80% of revenue through own app and online channels.
Distribution: how it reaches customers
Merchant-direct white-label platform that integrates with leading POS and delivery platforms, payment providers and marketing services.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2026-05-04 | — | $5.3M | — | news.google.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-13.