What it sells
Sneaker brand.
Business model breakdown
Buyer: who owns the budget?
UnverifiedIndividual urban shoppers buying sneakers online (men and women)
Workflow: what inputs become what output?
Browse silhouettes (X Lows, Astra, Aeon, Apex, Aeres), sign in by mobile/WhatsApp OTP, order, track, return or exchange.
Economics: what it saves and how it charges
Direct-to-consumer sneaker margin; extras include referral program, gift-a-Comet and limited drops (The Vault).
Distribution: how it reaches customers
Own web store with store locator and referral program.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2026-09-04 | Series B | ₹100 crore | Verlinvest (lead) | news.google.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.