What it sells
Cold-pressed oil brand.
Business model breakdown
Buyer: who owns the budget?
UnverifiedIndividual household consumers buying cooking oil online (B2C).
Economics: what it saves and how it charges
Direct-to-consumer product margin on wood cold-pressed oils sold at a discount to MRP, with multipack discounts; site claims 2M+ litres of olive oil sold.
Distribution: how it reaches customers
Own Shopify web store with free shipping above Rs 200 and 24-hour dispatch, a store locator page, quick-commerce listings, and a "Seen on Shark Tank India" credential.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2026-10-10 | Series A | Rs 18.65 crore | — | news.google.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.