What it sells
HARTi Photo, an internet-connected smart photo booth (smart purikura machine) with AI retouch and remote frame updates.
Business model breakdown
Buyer: who owns the budget?
Facility, retail and entertainment operators (shopping malls, stadiums, hotels, stations/airports) and event/IP marketers who buy or host the booth.
Trigger: what makes them buy now?
Wanting event promotion, SNS buzz and footfall, or monetizing idle space with a permanent installation; collaboration frames for characters and artists.
Workflow: what inputs become what output?
Install a 4 sqm booth with Wi-Fi/SIM; collaboration frames pushed remotely, photos shared via app, coupons/CRM sent to users.
Economics: what it saves and how it charges
Hardware purchase or location-partner installation; delivery about 1 month from order; collab frames and event operation services.
Distribution: how it reaches customers
Direct sales to location partners and brands; inquiry-based.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2026-06-25 | Pre-Series A | — | CyberAgent Capital, Good Smile Company | news.google.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-13.