What it sells
Glowing plants
Business model breakdown
Buyer: who owns the budget?
UnverifiedHotel, commercial facility, event/wedding and local-government project owners commissioning installations (inferred from space-design business line and municipal projects).
Trigger: what makes them buy now?
UnverifiedDesire for novel immersive experiences and low-power, CO2-negative lighting.
Workflow: what inputs become what output?
Designs and installs large-scale glowing-plant installations (hotel lounges, illuminations, weddings, concerts), sells glowing houseplants/flower gifts, and aims for self-luminous trees as zero-power lighting.
Economics: what it saves and how it charges
Three lines: space-design installations (project fees), lifestyle plant/flower products, and future lighting infrastructure; tech claims 20x brightness vs prior and ~20 colors.
Distribution: how it reaches customers
Project-based direct engagement via contact form; exhibitions (Expo 2025, IVS 2026), government/accelerator programs.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2025-12-16 | Seed | JPY 160M | — | news.google.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.