What it sells
A creator-commerce platform that connects e-commerce brands/sellers with vetted creators and affiliates across marketplaces like Amazon, Walmart and Shopify, handling creator discovery, sampling, payments and affiliate performance measurement.
Business model breakdown
Buyer: who owns the budget?
Sellers/brands on retail marketplaces
Trigger: what makes them buy now?
Creators distribute affiliate traffic across multiple shopping destinations rather than one channel, and brands lack infrastructure to connect with creators, handle economics, and measure results across channels
Workflow: what inputs become what output?
Manually managing creator/affiliate relationships, sampling, and performance measurement separately per marketplace channel
Economics: what it saves and how it charges
UnverifiedBrand subscription plans tiered by marketplaces, brands, SKUs and team seats; creators are paid commissions and flat fees through the platform. Case studies claim e.g. REVO $1M+ sales in months, JLab tripled affiliate sales.
Distribution: how it reaches customers
Expanding to dozens of additional retail marketplaces; building ChatGPT/Claude integrations
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2026-08-27 | Series B | $22M | Volition Capital (lead; also led Series A in 2024) | pulse2.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.