What it sells
Grocery commerce addressing rural "food deserts"
Business model breakdown
Buyer: who owns the budget?
UnverifiedLocal sales partners (franchise-style 보듬이) and local food supply cooperatives; shoppers pay at the truck.
Trigger: what makes them buy now?
Population decline leaving rural areas without retail or online delivery coverage.
Workflow: what inputs become what output?
HQ designs system, branding, product curation and logistics; local suppliers (cooperatives, local-food markets) supply goods; "Bodmi" sales partners drive electric trucks as mobile shops to villages.
Distribution: how it reaches customers
Partner network: recruits product suppliers, mobile-truck owner-operators and municipalities/public bodies; provides vehicles, logistics, training and start-up support funds.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2026-07-23 | Seed | KRW 300M | Impact Square | news.google.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-13.