What it sells
Beauty-tech.
Business model breakdown
Buyer: who owns the budget?
UnverifiedIndividual consumers (and parents of kids swimmers) buying online.
Workflow: what inputs become what output?
Swimmers use a clarifying shampoo and body wash after pool sessions to remove residual chlorine; also anti-hair-loss shampoo and scalp ampoule, kids all-in-one wash.
Distribution: how it reaches customers
Own online store with sign-up coupon, bundle promotions, reviews and community; celebrity endorsement (Park Tae-hwan pick).
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2026-09-23 | Pre-Series A | $2.2M | — | news.google.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-13.