What it sells
Healthtech offering medication plans.
Business model breakdown
Buyer: who owns the budget?
HR / benefits teams at employers (site has an Empresas/RH page).
Trigger: what makes them buy now?
Employees stop treatment because of drug cost, driving absenteeism and health-plan claims costs.
Workflow: what inputs become what output?
Company sets monthly subsidy and rules by employee group in a portal; employees use the balance to buy medication; coverage rules are configurable.
Economics: what it saves and how it charges
B2B benefit; clients saved R$ 25 million in medication costs through Aug 2026; 6,000+ companies and 600,000+ eligible lives.
Distribution: how it reaches customers
Talk-to-a-specialist and corporate email lead capture; partner (pharmacy) and employee portals.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2026-07-22 | — | R$ 2,7 milhões (US$ 500 mil) | BDev Ventures | startups.com.br |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.