What it sells
Digital mortgage lender.
Business model breakdown
Trigger: what makes them buy now?
Buying a home, renewing a mortgage or refinancing.
Workflow: what inputs become what output?
Online mortgage application with guidance from salaried, commission-free mortgage experts through the process.
Distribution: how it reaches customers
Online application with salaried, commission-free mortgage experts (300+).
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2026-06-10 | — | $300-million | — | news.google.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.