What it sells
Commercial-intelligence platform that tracks each lead's full journey from acquiring campaign to last interaction, integrating calls, video calls, in-person meetings, WhatsApp and email, to explain why leads convert or are lost.
Business model breakdown
Buyer: who owns the budget?
UnverifiedSales director and marketing lead at companies with sales and marketing teams.
Trigger: what makes them buy now?
Sales blames bad leads and marketing blames sales; nobody can explain why leads are lost despite many conversations.
Workflow: what inputs become what output?
Lead tracking and conversion analysis
Economics: what it saves and how it charges
UnverifiedLikely software subscription sold through demo/strategy sessions; partners page suggests agency/channel resellers.
Distribution: how it reaches customers
Demo-led: 'Solicitar reunión' / 'Hablar con niubiq' calls to action.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2026-10-06 | — | €410K | Juan Roig | news.google.com |
| 2026-10-06 | — | 410.000 euros | Angels Capital (Juan Roig, lead), Club de Inversión Órbita (CEEI Castellón), Elephant | ecosistemastartup.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-13.