What it sells
Coffee chain.
Business model breakdown
Buyer: who owns the budget?
UnverifiedProspective franchisees (site has a 加盟合作 franchise section).
Economics: what it saves and how it charges
Franchise coffee chain with 10,000+ stores worldwide; owns bean roasting and sourcing chain; low-fat and health-oriented drinks.
Distribution: how it reaches customers
Franchise partnerships (hotline 400-969-8880), Tmall, and celebrity marketing with promotional coupons.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2026-01-26 | — | — | — | eu.36kr.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.