What it sells
Full-stack real estate service in India selling new-project homes with zero brokerage, plus home loans, rent agreements and Dubai desk.
Business model breakdown
Buyer: who owns the budget?
UnverifiedIndividual Indian and NRI home buyers (and investors) buying new-project homes.
Trigger: what makes them buy now?
Distrust and opacity in Indian real estate brokerage and hard-to-compare new-project supply.
Workflow: what inputs become what output?
UnverifiedSearch projects by city, free expert consultation, site visit and booking with developers, then home loan, PropCheck and rent agreement services.
Economics: what it saves and how it charges
UnverifiedBuyer pays no brokerage; revenue presumably developer-paid commission on sales.
Distribution: how it reaches customers
Online portal plus 50+ offices and broker syndicate platform.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2026-01-22 | — | ₹25 Cr | Ashish Kacholia (lead) | news.google.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-13.