What it sells
Turns demolition waste into new cement.
Business model breakdown
Buyer: who owns the budget?
UnverifiedCement/steel plant operators (inferred).
Trigger: what makes them buy now?
Decarbonising cement; claims over 50% lower emissions at cost parity.
Workflow: what inputs become what output?
Demolition concrete waste is processed electrically in existing EAFs into recycled clinker for new cement.
Economics: what it saves and how it charges
Claims cost parity with conventional cement; process plugs into existing steel-plant electric arc furnaces.
Distribution: how it reaches customers
UnverifiedContact-led; integrates into EAF operators globally.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2026-10-05 | — | £10M | — | news.google.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.