What it sells
AI-driven automation for SMEs
Business model breakdown
Buyer: who owns the budget?
UnverifiedRetail, restaurant and service business owners in Saudi Arabia (23,000+ customers claimed); inferred owner or finance manager.
Trigger: what makes them buy now?
UnverifiedNeed for ZATCA-compliant e-invoicing (Phase 2 integration listed in plans) and one system for POS, inventory, purchasing and accounting.
Workflow: what inputs become what output?
Daily sales and cashier, inventory and purchasing, accounting, ZATCA-compliant e-invoicing, sync with Salla and Zid stores.
Economics: what it saves and how it charges
SaaS subscription tiers with annual or two-year terms; hardware bundles discounted.
Distribution: how it reaches customers
Self-serve: "try it now" and "subscribe now" buttons on the pricing page with annual/2-year plans, plus a contact-us route.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2025-12-31 | — | $45M | — | news.google.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.