What it sells
AI platform for frontline work.
Business model breakdown
Buyer: who owns the budget?
UnverifiedHR, operations or finance leaders at large multi-location frontline employers in hospitality, hotels, care, retail and logistics (site says 'helps large organisations').
Trigger: what makes them buy now?
UnverifiedNeed to cut labour cost and manager admin across many locations with variable demand.
Workflow: what inputs become what output?
Pulls operational data, forecasts labour demand, auto-builds schedules, tracks time and attendance, feeds payroll and HR.
Economics: what it saves and how it charges
Subscription; claims 1-2% labour cost reduction in first month, 25%+ EBITDA improvement at enterprise scale, 8 hours per manager per week saved.
Distribution: how it reaches customers
Demo-led enterprise sales with expert-led implementation (live in weeks); UK and US product ranges.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2026-04-02 | — | $45M | — | news.google.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.