What it sells
Open-source, self-hosted, session replay tool for developers.
Business model breakdown
Buyer: who owns the budget?
UnverifiedEngineering, product, support and design teams, including privacy-conscious enterprises.
Trigger: what makes them buy now?
Need to see how users hit frictions and fix issues without sending user data to third-party SaaS (self-hosting).
Workflow: what inputs become what output?
Install tracker, record sessions, then use replay, devtools, co-browsing, funnels, heatmaps, journey analysis and web analytics to troubleshoot.
Economics: what it saves and how it charges
Open-core: free self-hosted open source; paid managed Dedicated instances and serverless usage-based; enterprise licences.
Distribution: how it reaches customers
Open-source GitHub community (12k stars), self-serve cloud trial, enterprise sales; comparison pages vs FullStory, LogRocket, PostHog, Hotjar.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| — | Y Combinator Summer 2019 | — | Y Combinator | ycombinator.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.