What it sells
Investing app that teaches you how to invest
Business model breakdown
Buyer: who owns the budget?
UnverifiedIndividual retail investors (young, first-time) paying for themselves; parents/guardians for minors.
Trigger: what makes them buy now?
Wants to start investing but unsure where to begin; wants to follow Wall Street or politicians portfolios and learn as they go.
Workflow: what inputs become what output?
Learn via bite-sized lessons and quizzes, ask the AI "Bloomie", turn an idea into a portfolio, or mirror top investors, then invest and automate in real stocks/ETFs/crypto.
Economics: what it saves and how it charges
Registered investment adviser charging for advisory service on brokerage accounts held at Alpaca; fee details not shown on pages read.
Distribution: how it reaches customers
Consumer mobile app ("Text me the app"), self-serve, US residents only.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| — | Y Combinator Winter 2021 | — | Y Combinator | ycombinator.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.