What it sells
Subscription consumer electronics for Asia
Business model breakdown
Buyer: who owns the budget?
Individual consumers and businesses in Singapore and Australia subscribing to devices.
Trigger: what makes them buy now?
UnverifiedAvoid large upfront cost of owning the latest devices; want flexible upgrades.
Workflow: what inputs become what output?
Choose device and subscription length, create account and pass a Spending Power check, receive free delivery, then at term end return, upgrade or keep; returned devices are refurbished or recycled.
Economics: what it saves and how it charges
Monthly subscription payments for phones, laptops and other devices; devices are refurbished and recirculated to the next subscriber.
Distribution: how it reaches customers
Direct online stores for Singapore and Australia with free delivery.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| — | Y Combinator Winter 2022 | — | Y Combinator | ycombinator.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.