What it sells
The AI video platform where creatives make something people watch
Business model breakdown
Buyer: who owns the budget?
UnverifiedIndividual creator or small marketing/content team paying by card.
Workflow: what inputs become what output?
User directs an AI agent in chat; Craze plans the video, researches, generates video/audio/music/motion graphics or edits the user's own footage into a final cut, with a human editor available if needed, then exports.
Economics: what it saves and how it charges
UnverifiedMonthly subscription where each plan price is matched by the same dollar amount of usage credits, with paid top-ups; margin comes from model-inference markup over credits.
Distribution: how it reaches customers
Self-serve signup ('Start Making'), free tier, plus an MCP integration and blog content.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| — | Y Combinator Summer 2022 | — | Y Combinator | ycombinator.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.