What it sells
The AI Growth Engine for Industrials
Business model breakdown
Buyer: who owns the budget?
UnverifiedSales/operations leaders at manufacturers and distributors (HVAC, pipe/valve/fitting, lumber, electrical, packaging).
Trigger: what makes them buy now?
UnverifiedManual PO/RFQ entry, seasonal backlogs and weak customer engagement.
Workflow: what inputs become what output?
Surge ingests POs, RFQs, invoices and bills of lading into the ERP; Forge reads customer emails/texts/calls to drive upsell and re-engagement campaigns; Alloy does demand forecasting.
Economics: what it saves and how it charges
Claims 99.5% order-processing accuracy, 80% less manual document handling, 5x faster RFQs, 10-17% higher average order value.
Distribution: how it reaches customers
Demo-led ("Book a Demo", 30-minute demo), industry-specific pages.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| — | Y Combinator Winter 2025 | — | Y Combinator | ycombinator.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.