What it sells
NewsBlur is a personalized news reader
Business model breakdown
Buyer: who owns the budget?
UnverifiedIndividual consumers and power readers.
Trigger: what makes them buy now?
UnverifiedWanting a Google Reader-style RSS reader with filtering, newsletters and AI features instead of Feedly/Inoreader.
Workflow: what inputs become what output?
Subscribe to feeds, newsletters and web pages, train filters by author/tag/title, search, and read in web or native iOS/Android apps.
Economics: what it saves and how it charges
Freemium consumer subscription; open-source self-hosting option.
Distribution: how it reaches customers
Self-serve signup with 30-day premium trial, native apps, comparison and alternative landing pages, open source.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| — | Y Combinator Summer 2012 | — | Y Combinator | ycombinator.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.