What it sells
PiinPoint helps businesses find the best locations for growth
Business model breakdown
Buyer: who owns the budget?
Real-estate, expansion and network-planning teams at retail/restaurant/convenience chains and brokerages (Circle K, Colliers, Oxford Learning, Capriotti's, Fire & Flower).
Trigger: what makes them buy now?
UnverifiedChoosing new store sites and optimizing location networks under retail uncertainty.
Workflow: what inputs become what output?
Use mobile-location-data analytics (traffic, customer insights, site reports, Sitematch, network planning/simulations) to predict traffic and rank sites, then export reports.
Distribution: how it reaches customers
Demo-led ('Get a Demo'), free Sitematch trial form, case studies and webinars; also a 'Build a Report' purchase path.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| — | Y Combinator Winter 2014 | — | Y Combinator | ycombinator.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.