What it sells
A white-label care enablement platform
Business model breakdown
Buyer: who owns the budget?
Healthcare organizations (primary care, disease management, value-based care) and employers/benefits brokers.
Trigger: what makes them buy now?
Need to scale patient engagement and care-team capacity, and drive utilization of programs and benefits already purchased.
Workflow: what inputs become what output?
White-label microsite or embedded hub delivers education, guided pathways and benefits access, with engagement analytics; optional placement of vetted health coaches, dietitians and nurse coaches.
Economics: what it saves and how it charges
UnverifiedPlatform fees from partners plus workforce placement/staffing of coaches; no prices published.
Distribution: how it reaches customers
Demo-led ('Schedule a Demo') partnerships with healthcare and benefits organizations.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| — | Y Combinator Summer 2021 | — | Y Combinator | ycombinator.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.