What it sells
Vibe code games.
Business model breakdown
Buyer: who owns the budget?
UnverifiedIndividual creators, indie developers and educators paying personally.
Trigger: what makes them buy now?
Wanting to build and publish a game without coding; upgrade when free credits run out or commercial rights, private projects and code export are needed.
Workflow: what inputs become what output?
User describes a game or picks a template, an AI agent (Rosie or a premium model) builds and edits it, AI generates assets (images, sprites, sounds, 3D models, skyboxes), then it is published, hosted or exported to Windows/Steam.
Economics: what it saves and how it charges
Credit-based freemium subscriptions; credits pay for AI turns and asset generation (about 2,000 credits per Rosie edit, 20,000 per premium-model edit); Rosebud takes no commission on game earnings.
Distribution: how it reaches customers
Self-serve web signup, free plan with weekly credit refill, templates, SEO tool pages, referral program ($10 each, up to five friends) and free game hosting/X Playables.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| — | Y Combinator Summer 2019 | — | Y Combinator | ycombinator.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.