What it sells
AI Sales Assistant to increase playbook adoption and win more deals
Business model breakdown
Buyer: who owns the budget?
UnverifiedVP Sales or sales enablement leader.
Trigger: what makes them buy now?
Call recording tools do not drive playbook (MEDDIC, Challenger, SPIN) adoption; managers cannot review enough calls.
Workflow: what inputs become what output?
Record calls, score them against chosen playbooks, flag coaching moments, send reps scorecards and AI coach feedback, alert managers to churn or competitor mentions.
Economics: what it saves and how it charges
Per-seat subscription positioned as 5x cheaper than big call-intelligence SaaS.
Distribution: how it reaches customers
Free self-serve Starter plan with demo option; Talk to Sales for Enterprise.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| — | Y Combinator Summer 2022 | — | Y Combinator | ycombinator.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.