What it sells
Easy accounting for e-commerce
Business model breakdown
Buyer: who owns the budget?
UnverifiedBusiness owner, controller or accountant.
Trigger: what makes them buy now?
Manual reconciliation of online sales; claims saving 40+ hours monthly.
Workflow: what inputs become what output?
Connect 30+ sales platforms, auto-sync and match transactions, create journal entries, sales tax, reconcile into accounting software.
Economics: what it saves and how it charges
SaaS subscription tiers plus accountant partner program with 10-20% discounts.
Distribution: how it reaches customers
Self-serve free trial, demos, accounting partner program and directory.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| — | Y Combinator Summer 2021 | — | Y Combinator | ycombinator.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.