What it sells
The email API built for product teams
Business model breakdown
Buyer: who owns the budget?
UnverifiedEngineering and product leads at SaaS companies sending transactional email.
Trigger: what makes them buy now?
Developers own fragile email templates and every copy change becomes a ticket; also migrating off SendGrid.
Workflow: what inputs become what output?
Designers build templates visually, developers send via API by passing JSON data, team views delivery logs and webhooks.
Economics: what it saves and how it charges
Monthly subscription by email volume plus overage per 1,000 emails.
Distribution: how it reaches customers
Self-serve signup with free plan; docs and template gallery.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| — | Y Combinator Winter 2021 | — | Y Combinator | ycombinator.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.