卖什么
激素健康。
商业模式拆解
买家：谁掌握预算？
Patients pay directly (self-pay, with drug-plan or HSA coverage possible); employers and benefits plan sponsors can buy through the Partnerships / Employers program.
触发点：什么让他们现在购买？
未核实Symptoms of hormone imbalance (perimenopause, PCOS, low testosterone, hair loss, weight); employers cite hormone-linked chronic disease and disability claim costs.
工作流：什么输入变成什么输出？
Online assessment, blood testing, consult with licensed clinician, personalized plan, medication shipped discreetly.
经济账：省了什么，怎么收费？
Claims 500k+ prescriptions issued, 1M+ biomarkers tested, 88% report symptom improvement in 90 days.
渠道：怎么接触到客户？
Direct online plus Partnerships (employers, partners such as Quikcard benefits).
融资历史与报道
| 融资日期 | 轮次 | 金额 | 投资方 | 来源 |
|---|---|---|---|---|
| 2026-01-15 | — | $10M | — | news.google.com |
档案汇总自公开报道和公司官网。商业模式部分是 MaxBC 对这些材料的解读，不是已确认的事实；未知之处留空，不作猜测。 更新于 2026-10-12.