What it sells
Modern Mexican beauty brand selling nopal-cactus body care, fragrance, hair care and home products.
Business model breakdown
Buyer: who owns the budget?
Retail store buyers (wholesale via Faire) and corporate gifting buyers at companies ordering for clients and staff; consumers buy DTC.
Trigger: what makes them buy now?
UnverifiedGifting occasions and seasonal drops (e.g. Dia de Muertos promo, corporate client gifts) and retailers wanting a Mexican-heritage fragrance line for shelves.
Workflow: what inputs become what output?
Consumers add to cart on nopalera.co (free shipping $60+); retailers order through Faire with 7-10 day turnaround and 60-day terms for eligible retailers; corporate accounts order from a gifting catalog with volume discounts.
Economics: what it saves and how it charges
UnverifiedConsumer products sold DTC and wholesale; product margin model.
Distribution: how it reaches customers
DTC e-commerce plus wholesale (Faire), hotel amenities, corporate gifting, store locator and retail partners.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2026-03-25 | — | $4M | — | news.google.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-13.