What it sells
WealthFront for Saudi & Middle East
Business model breakdown
Buyer: who owns the budget?
UnverifiedSaudi retail savers/investors (individual app users); SMEs via the Drahim Business product.
Trigger: what makes them buy now?
UnverifiedWanting to track spending across banks and invest idle cash in Sharia-compliant portfolios; businesses want returns above bank deposits on idle cash.
Workflow: what inputs become what output?
Connect bank accounts via open banking, auto-categorize spending and plan salary budgets, then open an investment account in 3 minutes, deposit (Apple Pay, bank transfer, Visa), invest in managed portfolios/funds, auto-pay zakat, withdraw anytime.
Economics: what it saves and how it charges
Management fee of 0.25% per year on invested assets; Business cash wallet advertises up to 5.1% annual yield.
Distribution: how it reaches customers
Self-serve mobile app (iOS/Android) with demo booking for Drahim Business.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| — | Y Combinator Summer 2022 | — | Y Combinator | ycombinator.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.