What it sells
AI powered personal finance app for Indonesia
Business model breakdown
Workflow: what inputs become what output?
Record spending (manual, chat with FinGPT, scan receipts/e-statements), see auto-updating charts, set budgets and goals.
Economics: what it saves and how it charges
Free app with paid services: FinExpert 60-minute CFP consultation for IDR 450K.
Distribution: how it reaches customers
Self-serve through App Store and Google Play; WhatsApp contact.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| — | Y Combinator Winter 2022 | — | Y Combinator | ycombinator.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.