New Incentives

Y Combinator Summer 2016 · North America

What it sells

Cash transfers that save lives.

Business model breakdown

Buyer: who owns the budget?

UnverifiedDonors and institutional funders (charity evaluators, philanthropies) pay; beneficiaries are caregivers in Nigeria.

Trigger: what makes them buy now?

Low childhood vaccination rates; the site says a child dies every 20 seconds from vaccine-preventable disease.

Workflow: what inputs become what output?

Raise awareness, enroll caregivers at government clinics, verify vaccinations, pay cash incentives, and help vaccine supply.

Economics: what it saves and how it charges

Nonprofit funded by donations; pays about NGN 11,000 (about US$7) per infant across the vaccine schedule; a randomized trial is cited as doubling vaccination rates.

Distribution: how it reaches customers

Operates through field officers at government clinics in Nigeria; donations via website.

Funding history and coverage

Round dateStageAmountInvestorsSource
—Y Combinator Summer 2016—Y Combinatorycombinator.com

Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.