What it sells
One-stop-shop for flexible family care
Business model breakdown
Buyer: who owns the budget?
Health plans (member benefit), employers, or consumers paying directly.
Trigger: what makes them buy now?
Gaps in social support that drive poor utilization and costs; family caregiver respite.
Workflow: what inputs become what output?
Member or plan requests a visit; Care Center fills it with a Pal booked via app; Pal visits and reports back.
Economics: what it saves and how it charges
Health plans pay for covered benefit visits to address social needs; consumers pay hourly; Pals earn per visit. Claims 97% visit fill rate.
Distribution: how it reaches customers
B2B2C through health plans and employers plus direct consumer signup; Pal recruiting via app.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| — | Y Combinator Summer 2018 | — | Y Combinator | ycombinator.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.