What it sells
Software for tattoo artists and studios
Business model breakdown
Buyer: who owns the budget?
The tattoo artist or studio owner who manages their own booking.
Trigger: what makes them buy now?
Unmanageable Instagram DMs, no-shows and chargebacks.
Workflow: what inputs become what output?
Artist uploads flash, shares booking link; client submits custom/flash request with references via booking form; artist reviews, proposes times, collects deposit (card, Apple Pay, Affirm), chats, client gets text reminder 24h before, full payment taken later.
Economics: what it saves and how it charges
Platform fee paid by clients: 10% of deposits and payments (a $100 deposit is charged as $110, covering Stripe processing); artists can pay a monthly subscription for a lower fee; Stripe payouts.
Distribution: how it reaches customers
Self-serve signup on web plus iOS and Android apps; artist booking-page links shared on Instagram; content marketing blog.
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| — | Y Combinator Winter 2022 | — | Y Combinator | ycombinator.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.