卖什么
厨房电器。
商业模式拆解
买家：谁掌握预算？
未核实Indian households buying kitchen appliances, online and through retail stores.
触发点：什么让他们现在购买？
Kitchen renovation or replacement of chimney/hob; pain points of ducting, core cutting and gas consumption.
工作流：什么输入变成什么输出？
Customer chooses chimney, hobtop or gas saver stove online (with 'Help me choose') or at a store, installs; plug-n-play chimneys avoid ducting and core cutting.
经济账：省了什么，怎么收费？
Hardware sales at a discount to MRP (e.g. Auriga Pro 3-burner Rs 9,399 vs MRP Rs 15,999) via own Shopify store and retail; gas-saver stoves claim to save 2 cylinders.
渠道：怎么接触到客户？
Direct-to-consumer online store plus 'Find A Store' retail network.
融资历史与报道
| 融资日期 | 轮次 | 金额 | 投资方 | 来源 |
|---|---|---|---|---|
| 2026-10-06 | B 轮 | Rs 110 Cr | Fireside Ventures (lead) | news.google.com |
| 2026-10-06 | B 轮 | Rs 110 Crore | Fireside Ventures (lead) | news.google.com |
档案汇总自公开报道和公司官网。商业模式部分是 MaxBC 对这些材料的解读，不是已确认的事实；未知之处留空，不作猜测。 更新于 2026-10-12.