卖什么
狗粮。
商业模式拆解
买家：谁掌握预算？
未核实Dog owners.
触发点：什么让他们现在购买？
Picky eating, digestion, weight, energy and healthy aging concerns.
工作流：什么输入变成什么输出？
Owner takes a 2-minute quiz, gets a plan with recipe, portion and delivery schedule, and receives recurring boxes that can be paused or cancelled.
经济账：省了什么，怎么收费？
Direct-to-consumer subscription with acquisition discounts (50% off first box, 20% off second).
渠道：怎么接触到客户？
Online DTC with quiz funnel, referral and affiliate programs.
融资历史与报道
| 融资日期 | 轮次 | 金额 | 投资方 | 来源 |
|---|---|---|---|---|
| 2026-09-22 | 种子轮 | $1.5M | — | news.google.com |
档案汇总自公开报道和公司官网。商业模式部分是 MaxBC 对这些材料的解读，不是已确认的事实；未知之处留空，不作猜测。 更新于 2026-10-12.