卖什么
自动化网红营销。
商业模式拆解
买家：谁掌握预算？
Marketing teams at brands, agencies, small businesses and franchises.
触发点：什么让他们现在购买？
Brands overpay for influencer follower counts and campaigns take heavy manual effort.
工作流：什么输入变成什么输出？
Describe product to AI, review generated brief, pick recommended Instagram/TikTok creators, Hypefy handles outreach, contracts, payments, content review, then tracks results in a dashboard.
经济账：省了什么，怎么收费？
Campaign-budget model: brand sets a budget invoiced once at launch, split between creator fees (Smart Pricing) and a share covering Hypefy work; no subscription.
渠道：怎么接触到客户？
Self-serve start plus demo/strategy call; claims 300+ brands including McDonald's, dm, Bolt, Carlsberg.
融资历史与报道
| 融资日期 | 轮次 | 金额 | 投资方 | 来源 |
|---|---|---|---|---|
| 2026-07-01 | A 轮 | €6.3M | — | news.google.com |
档案汇总自公开报道和公司官网。商业模式部分是 MaxBC 对这些材料的解读，不是已确认的事实；未知之处留空，不作猜测。 更新于 2026-10-12.