卖什么
透明歌词音箱等家居音频产品,海外子品牌MorningBlues(SonicGlass A1)。
商业模式拆解
买家:谁掌握预算?
未核实Individual consumers buying design-led home audio for their living space.
经济账:省了什么,怎么收费?
Direct-to-consumer hardware sales online: list prices Portrait T2 $1,499, Record R1 $1,699, Cabinet S1 $1,299, lifestyle audio bundle $4,497, shown discounted (e.g. T2 from $799); 2-year warranty, 30-day returns, affiliate and student-discount programs.
渠道:怎么接触到客户?
Kickstarter; planned brand stores, malls, home-furnishing and designer channels
融资历史与报道
| 融资日期 | 轮次 | 金额 | 投资方 | 来源 |
|---|---|---|---|---|
| 2026-07-26 | B+ 轮 | 亿元级 | 日初资本 (lead); 零一创投; 心流资本 (FA) | eu.36kr.com |
档案汇总自公开报道和公司官网。商业模式部分是 MaxBC 对这些材料的解读,不是已确认的事实;未知之处留空,不作猜测。 更新于 2026-10-12.