卖什么
培育钻石珠宝。
商业模式拆解
工作流：什么输入变成什么输出？
Customer browses online or in store, can try at home, buys with free insured shipping, 15-day return, 100% exchange and 80% lifetime buyback.
经济账：省了什么，怎么收费？
Retail jewellery margin; claims in-store savings up to 50%, 100% exchange and 80% buyback.
渠道：怎么接触到客户？
Own e-commerce site plus company stores (store locator), pan-India free insured shipping.
融资历史与报道
| 融资日期 | 轮次 | 金额 | 投资方 | 来源 |
|---|---|---|---|---|
| 2025-11-26 | 种子前 | Rs 5.5 crore | — | news.google.com |
档案汇总自公开报道和公司官网。商业模式部分是 MaxBC 对这些材料的解读，不是已确认的事实；未知之处留空，不作猜测。 更新于 2026-10-12.