卖什么
微型商户工具。
商业模式拆解
买家：谁掌握预算？
The owner of a Vietnamese household business or small shop/F&B outlet (plans are tiered by 'ho kinh doanh', one-store and multi-channel owners).
触发点：什么让他们现在购买？
Cash-register e-invoicing became mandatory from 06/2025 under Decree 70, and the company partnered with VNPT to supply it; fines for non-compliance are covered in its blog.
工作流：什么输入变成什么输出？
Runs store sales, inventory, debt collection, marketplace sync (Shopee, TikTok, Lazada) and electronic invoicing from a phone.
经济账：省了什么，怎么收费？
Subscription tiers plus financial services such as loans and FinanBook payments.
渠道：怎么接触到客户？
Self-serve: sign up or 'Mua ngay' (buy now) on the pricing page and use app.sobanhang.com, with a free plan; claims 600,000+ business owners; content marketing via blog and TikTok; Biz tier is 'contact us'.
融资历史与报道
| 融资日期 | 轮次 | 金额 | 投资方 | 来源 |
|---|---|---|---|---|
| 2026-05-11 | Pre-A 轮 | $3.8M | — | news.google.com |
档案汇总自公开报道和公司官网。商业模式部分是 MaxBC 对这些材料的解读，不是已确认的事实；未知之处留空，不作猜测。 更新于 2026-10-12.