卖什么
宠物食品。
商业模式拆解
买家：谁掌握预算？
Dog owners in India buying online; first 500 dogs get a free HeartPour.
触发点：什么让他们现在购买？
Concern about junk in commercial pet food and obesity/premature death in dogs (site cites 38,000 pet dogs dying prematurely).
工作流：什么输入变成什么输出？
Open pouch and pour over the food the dog already eats; 3-day to 28-day packs, subscription option.
经济账：省了什么，怎么收费？
Direct-to-consumer product sales with subscription discount; 7-day money-back guarantee.
渠道：怎么接触到客户？
Own Shopify store with subscriptions and a free "founding 500" trial offer.
融资历史与报道
| 融资日期 | 轮次 | 金额 | 投资方 | 来源 |
|---|---|---|---|---|
| 2026-10-12 | 种子前 | $300K | — | news.google.com |
| 2026-10-08 | 种子前 | $300K | — | news.google.com |
| 2026-10-08 | 种子前 | $300K | — | news.google.com |
档案汇总自公开报道和公司官网。商业模式部分是 MaxBC 对这些材料的解读，不是已确认的事实；未知之处留空，不作猜测。 更新于 2026-10-12.