卖什么
一款“结肠癌烟雾探测器”。
商业模式拆解
买家：谁掌握预算？
Individual consumers managing gut health, IBS/IBD, hydration or midlife health (B2C; HSA/FSA funds accepted); also family caregivers.
触发点：什么让他们现在购买？
People who change diet or supplements and cannot tell if it is helping: 'You have questions. Your body has answers.' Throne keeps the bathroom history they would otherwise flush away.
工作流：什么输入变成什么输出？
Clip the sensor on the toilet rim; it identifies the user and logs each visit (stool consistency, color, volume, urine hydration); user adds journal entries on food/stress/sleep; Gut Health Coach compares with good days and suggests a two-week test.
经济账：省了什么，怎么收费？
Hardware sale plus recurring membership ($6/month per member).
渠道：怎么接触到客户？
Direct to consumer online shop plus partners page.
融资历史与报道
| 融资日期 | 轮次 | 金额 | 投资方 | 来源 |
|---|---|---|---|---|
| 2026-07-28 | A 轮 | $10M | — | news.google.com |
档案汇总自公开报道和公司官网。商业模式部分是 MaxBC 对这些材料的解读，不是已确认的事实；未知之处留空，不作猜测。 更新于 2026-10-12.