卖什么
结合专家支持(医生、教练、心理师、营养师)与包括药物在内的医疗手段的减重项目,通过手机应用提供。
商业模式拆解
买家：谁掌握预算？
未核实The individual patient pays out of pocket by subscription.
触发点：什么让他们现在购买？
未核实Patients with weight-loss goals who have struggled with lifestyle changes alone and want access to GLP-1 medication with clinical support.
工作流：什么输入变成什么输出？
Free consultation via app questionnaire with a nurse, £119 health check with blood tests, doctor-agreed personalised treatment plan with medication, then ongoing YazenCoach support, daily lessons and follow-ups.
经济账：省了什么，怎么收费？
Monthly subscription from £74 plus medication (typically £50-£100/month via a partner online pharmacy), so total £125-£200/month; a 30-day money-back guarantee is offered.
渠道：怎么接触到客户？
Direct-to-consumer online signup through the website and app, plus influencer programme and a Trustpilot-led marketing presence.
融资历史与报道
| 融资日期 | 轮次 | 金额 | 投资方 | 来源 |
|---|---|---|---|---|
| 2026-10-14 | — | €50M | — | thesaasnews.com |
| 2026-10-08 | — | €50M | Verdane (lead) | sifted.eu |
档案汇总自公开报道和公司官网。商业模式部分是 MaxBC 对这些材料的解读，不是已确认的事实；未知之处留空，不作猜测。 更新于 2026-10-17.