卖什么
Research and analytics company focused on college students.
商业模式拆解
买家：谁掌握预算？
Marketing, campus recruiting and communications teams at brands; foundations and investors buying research.
触发点：什么让他们现在购买？
Need to understand college-student attitudes and brand perception, or campus recruiting insight.
工作流：什么输入变成什么输出？
Custom survey research on a panel of 800,000+ students; recurring brand trackers vs competitors; interactive syndicated database (College Pulse Insights) of 150M+ responses.
经济账：省了什么，怎么收费？
未核实Research services revenue: custom projects, brand tracker subscriptions, syndicated report access; also publishes sponsored research (e.g. with FIRE).
渠道：怎么接触到客户？
Inbound 'Get in touch', direct sales to clients; students recruited via sign-up.
融资历史与报道
| 融资日期 | 轮次 | 金额 | 投资方 | 来源 |
|---|---|---|---|---|
| — | YC 2018 夏季 | — | Y Combinator | ycombinator.com |
档案汇总自公开报道和公司官网。商业模式部分是 MaxBC 对这些材料的解读，不是已确认的事实；未知之处留空，不作猜测。 更新于 2026-10-12.