卖什么
Try-at-home service for fine spirits
商业模式拆解
买家：谁掌握预算？
未核实Individual consumers and gift buyers.
触发点：什么让他们现在购买？
Gifting occasions (Christmas advent calendar, birthdays, Father's Day) and wanting to try spirits before buying a full bottle.
经济账：省了什么，怎么收费？
Membership fee plus spirits e-commerce margin on bottles, tasting boxes and add-ons; members get special pricing, free shipping on select items, double points.
渠道：怎么接触到客户？
Direct-to-consumer e-commerce web store with membership upsell; 90-minute delivery (Flaviar Express) for members.
融资历史与报道
| 融资日期 | 轮次 | 金额 | 投资方 | 来源 |
|---|---|---|---|---|
| — | YC 2014 夏季 | — | Y Combinator | ycombinator.com |
档案汇总自公开报道和公司官网。商业模式部分是 MaxBC 对这些材料的解读，不是已确认的事实；未知之处留空，不作猜测。 更新于 2026-10-12.