卖什么
Starbucks app for restaurants
商业模式拆解
买家：谁掌握预算？
未核实Restaurant owner/operator or marketing lead (inferred from the book-a-demo funnel for restaurant brands).
触发点：什么让他们现在购买？
未核实Restaurants wanting to retain regulars and raise repeat visits and spend without paying delivery-marketplace fees (inferred).
工作流：什么输入变成什么输出？
Forge launches a branded loyalty and ordering app for the restaurant (rewards, in-app orders, VIP memberships), integrates with Square, Toast and Clover, and runs an AI marketing copilot that targets guests using the loyalty app data.
经济账：省了什么，怎么收费？
Value claims on the site: loyalty guests spend 3x more and reorder 85%+ more; likely a SaaS or platform fee per restaurant brand (not stated).
渠道：怎么接触到客户？
Demo-led: "Book a Demo" and "Partner With Us"; POS integrations (Square, Toast, Clover) act as channel.
融资历史与报道
| 融资日期 | 轮次 | 金额 | 投资方 | 来源 |
|---|---|---|---|---|
| — | YC 2024 冬季 | — | Y Combinator | ycombinator.com |
档案汇总自公开报道和公司官网。商业模式部分是 MaxBC 对这些材料的解读，不是已确认的事实；未知之处留空，不作猜测。 更新于 2026-10-12.