卖什么
Software eats custom framing
商业模式拆解
买家：谁掌握预算？
未核实Individual consumers framing photos/art; also designers, photographers and offices via partnership programs.
工作流：什么输入变成什么输出？
Customer picks frame size/style in an online editor, uploads a digital photo (printed by Level Frames) or orders an empty frame; At Home option ships an empty made-to-order frame with a tool kit for a 10-15 minute DIY insert, In Studio option has the customer mail in artwork to be framed and shipped ready to hang.
经济账：省了什么，怎么收费？
Direct-to-consumer made-to-order frames handcrafted in NY; claims prices are half those of most custom frame shops; extra revenue from In Studio framing fee, printing, and gift cards.
渠道：怎么接触到客户？
Self-serve e-commerce site with chat/email/phone support, rewards/referral program ($15 off first order), plus partnership programs for artists, interior designers, pro photographers, bloggers and office/hospitality buyers.
融资历史与报道
| 融资日期 | 轮次 | 金额 | 投资方 | 来源 |
|---|---|---|---|---|
| — | YC 2015 冬季 | — | Y Combinator | ycombinator.com |
档案汇总自公开报道和公司官网。商业模式部分是 MaxBC 对这些材料的解读，不是已确认的事实；未知之处留空，不作猜测。 更新于 2026-10-12.