卖什么
Design and build any kind of website. On your iPhone or iPad.
商业模式拆解
买家：谁掌握预算？
未核实Individual creators, artists and small-shop owners who pay for a site plan themselves.
触发点：什么让他们现在购买？
未核实Wanting a portfolio, link-in-bio or online store they can build and edit from a phone or tablet without code.
工作流：什么输入变成什么输出？
Drag and drop blocks on a grid in the iOS/iPad app or web app (or start from a template or AI-generated elements), publish the site, add a sell block for physical or digital goods, track traffic and mailing list.
经济账：省了什么，怎么收费？
Freemium subscriptions plus commerce fees: Universe takes 5% on Base, 2% on Pro and 0% on Complete plan sales, with faster payouts on higher tiers.
渠道：怎么接触到客户？
Self-serve through the Apple App Store and a web app; free plan to start; Apple Design Award and review volume as marketing.
融资历史与报道
| 融资日期 | 轮次 | 金额 | 投资方 | 来源 |
|---|---|---|---|---|
| — | YC 2018 冬季 | — | Y Combinator | ycombinator.com |
档案汇总自公开报道和公司官网。商业模式部分是 MaxBC 对这些材料的解读，不是已确认的事实；未知之处留空，不作猜测。 更新于 2026-10-12.